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The Way We Are

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Step inside the Armani/Silos opening event for THE WAY WE ARE, an exhibition celebrating 40 Years of Emporio Armani, inaugurated during Milan Fashion Week. Discover more on armanisilos.com
Giorgio Armani with Councilor for Culture Del Corno at the opening event of THE WAY WE ARE exhibition at Armani/Silos.
Simone Giannelli at the opening event of THE WAY WE ARE exhibition at Armani/Silos.

Exhibition Opening Event

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For the celebration of Emporio Armani’s 40th Anniversary and the opening of the exhibition at the Armani Silos in Milan, three creators reimagine and reinterpret photographer Aldo Fallai’s iconic images, adding their own unique point of view and special twist. #EASince1981 Photographer: Aldo Fallai Artist: Francois Vogel
For the celebration of Emporio Armani’s 40th Anniversary and the opening of the exhibition at the Armani Silos in Milan, three creators reimagine and reinterpret photographer Aldo Fallai’s iconic images, adding their own unique point of view and special twist. #EASince1981 Photographer: Aldo Fallai Artist: Francois Vogel
For the celebration of Emporio Armani’s 40th Anniversary and the opening of the exhibition at the Armani Silos in Milan, three creators reimagine and reinterpret photographer Aldo Fallai’s iconic images, adding their own unique point of view and special twist. #EASince1981 Photographer: Aldo Fallai Artist: Eliseo H. Zubiri

Emporio Armani’s iconic images reinterpreted

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Emporio Armani
As soon as one steps inside Armani/Silos, they are immediately welcomed by a giant manifesto as part of The Way We Are exhibition. The unifying spirit of Emporio Armani takes over, turning the spectator into the addressee of the manifesto which transcends time. Each visitor explores the exhibition uniquely, experiencing the brand in different ways: the rooms come to life and trace back four decades of an innovative and iconic style. The Spectator, Silos, Step Inside, Manifesto, No Way, 40 Years, Emporio Armani, Style Icons, Innovation
As soon as one steps inside Armani/Silos, they are immediately welcomed by a giant manifesto as part of The Way We Are exhibition. The unifying spirit of Emporio Armani takes over, turning the spectator into the addressee of the manifesto which transcends time. Each visitor explores the exhibition uniquely, experiencing the brand in different ways: the rooms come to life and trace back four decades of an innovative and iconic style.
Armani / Silos
Armani / Silos
The"ICON: Him" room within the exhibition reflects the equality between the Emporio Armani man and woman. Their styles echo each other, while at the same time expressing their own respective identities through iconic pieces that make their return, season after season. #EASince1981 Please be informed that according to the latest government dispositions, it is no longer required to display a green pass at the entrance. Armani Men, Giorgio Armani, Armani Prive, Echo, Equality, Antonio Mora Artwork
The"ICON: Him" room within the exhibition reflects the equality between the Emporio Armani man and woman. Their styles echo each other, while at the same time expressing their own respective identities through iconic pieces that make their return, season after season. #EASince1981 Please be informed that according to the latest government dispositions, it is no longer required to display a green pass at the entrance.
Armani / Silos
Armani / Silos
Backstage video of Emporio Armani Magazine Spring Summer 1993 Issue, MITI/LEGENDS. Visit The Way We Are exhibition at Armani/Silos now to delve into the history of Emporio Armani. #EAsince1981
Armani / Silos
Armani / Silos
Emporio Armani Magazine Spring Summer 1993 Issue, MITI/LEGENDS - photocredit Robert Erdmann, Aldo Fallai, Jacques Olivar Truman Capote, Upcoming Events, Heroic, Mood Board, The Past
Emporio Armani Magazine Spring Summer 1993 Issue, MITI/LEGENDS - photocredit Robert Erdmann, Aldo Fallai, Jacques Olivar
Armani / Silos
Armani / Silos
Backstage video of Emporio Armani Magazine Fall Winter 1995 Issue, STYLE ATLAS. Visit The Way We Are exhibition at Armani/Silos now to delve into the history of Emporio Armani. #EAsince1981
Armani / Silos
Armani / Silos
Emporio Armani Magazine Fall Winter 1995 Issue, STYLE ATLAS - photocredit Christian Moser. #EAsince1981 York London, Emilio, Atlas
Emporio Armani Magazine Fall Winter 1995 Issue, STYLE ATLAS - photocredit Christian Moser. #EAsince1981
Armani / Silos
Armani / Silos
Backstage video of Emporio Armani Magazine Spring Summer 1996 Issue, CUBA MI AMOR. Visit The Way We Are exhibition at Armani/Silos now to delve into the history of Emporio Armani. #EAsince1981
Armani / Silos
Armani / Silos
The exhibition room dedicated to the Emporio Armani Magazine presents the world of Emporio Armani without explicitly referring to the brand – meaning is therefore created through the use of eclectic content. Back in 1988, Giorgio Armani and his sister Rosanna had the foresight to turn their catalogue into a magazine that featured unexpected fashion photographs accompanied by articles penned by prominent authors, covering a wide array of topics. #EASince1981 Exhibition Room, Rosanna
The exhibition room dedicated to the Emporio Armani Magazine presents the world of Emporio Armani without explicitly referring to the brand – meaning is therefore created through the use of eclectic content. Back in 1988, Giorgio Armani and his sister Rosanna had the foresight to turn their catalogue into a magazine that featured unexpected fashion photographs accompanied by articles penned by prominent authors, covering a wide array of topics. #EASince1981
Armani / Silos
Armani / Silos
Emporio Armani Magazine Spring Summer 1996 Issue, CUBA MI AMOR - photocredit Norman Watson #EAsince1981 Rick Astley, Before The Fall, Berlin Wall, 30 Years
Emporio Armani Magazine Spring Summer 1996 Issue, CUBA MI AMOR - photocredit Norman Watson #EAsince1981
Armani / Silos
Armani / Silos
Milan Fashion Week Focus: Emporio Armani today represents a cross-cutting style that has not lost its initial spirit of individuality and community, of research and freedom. #EAsince1981 Spring/Summer 2017 look on display in the Elsewhere Room of “The Way We Are” exhibition on the ground floor of Armani/Silos That Look
Milan Fashion Week Focus: Emporio Armani today represents a cross-cutting style that has not lost its initial spirit of individuality and community, of research and freedom. #EAsince1981 Spring/Summer 2017 look on display in the Elsewhere Room of “The Way We Are” exhibition on the ground floor of Armani/Silos
Armani / Silos
Armani / Silos
Milan Fashion Week Focus: Since the beginning, Emporio Armani was envisioned as a line to experiment with, capture new trends and make fashion accessible to all. #EAsince1981 Fall/Winter 2013 look on display in the Moodboard Room of “The Way We Are” exhibition on the ground floor of Armani/Silos Strapless Dress Formal, Formal Dresses, New Trends
Milan Fashion Week Focus: Since the beginning, Emporio Armani was envisioned as a line to experiment with, capture new trends and make fashion accessible to all. #EAsince1981 Fall/Winter 2013 look on display in the Moodboard Room of “The Way We Are” exhibition on the ground floor of Armani/Silos
Armani / Silos
Armani / Silos
Milan Fashion Week Focus: Season after season, year after year, Emporio Armani collections are infused with a fresh, dynamic feel that is contemporary and celebrates the details. #EAsince1981 Spring/Summer 2007 looks on display in the Moodboard Room of “The Way We Are” exhibition on the ground floor of Armani/Silos Armani Collection, Erotic, Flapper Dress
Milan Fashion Week Focus: Season after season, year after year, Emporio Armani collections are infused with a fresh, dynamic feel that is contemporary and celebrates the details. #EAsince1981 Spring/Summer 2007 looks on display in the Moodboard Room of “The Way We Are” exhibition on the ground floor of Armani/Silos
Armani / Silos
Armani / Silos
Focus on Women’s Fashion Week in Milan: As the new Emporio Armani collection is about to be revealed, we explore the brand's feminine codes throughout the years by delving into signature looks and iconography featured in The Way We Are exhibition at Armani/Silos. #EAsince1981 Signature Look, Milan
Focus on Women’s Fashion Week in Milan: As the new Emporio Armani collection is about to be revealed, we explore the brand's feminine codes throughout the years by delving into signature looks and iconography featured in The Way We Are exhibition at Armani/Silos. #EAsince1981
Armani / Silos
Armani / Silos
The exhibition room dedicated to the Emporio Armani Magazine presents the world of Emporio Armani without explicitly referring to the brand – meaning is therefore created through the use of eclectic content. Back in 1988, Giorgio Armani and his sister Rosanna had the foresight to turn their catalogue into a magazine that featured unexpected fashion photographs accompanied by articles penned by prominent authors, covering a wide array of topics. #EASince1981
The exhibition room dedicated to the Emporio Armani Magazine presents the world of Emporio Armani without explicitly referring to the brand – meaning is therefore created through the use of eclectic content. Back in 1988, Giorgio Armani and his sister Rosanna had the foresight to turn their catalogue into a magazine that featured unexpected fashion photographs accompanied by articles penned by prominent authors, covering a wide array of topics. #EASince1981
Armani / Silos
Armani / Silos
Emporio Armani is a container: an aggregative place where anyone can find tools of personal expression. #EAsince1981
Armani / Silos
Armani / Silos
Every issue of the Emporio Armani magazine focused on a specific theme and the variety of its contents made for a surprising and engaging publication. #EAsince1981
Armani / Silos
Armani / Silos
Nineteen issues of the Emporio Armani magazine have been published twice a year between 1988 and 1998. The publication promoted creativity through the use of striking images with a cinematic quality and unmistakable language. #EAsince1981
Armani / Silos
Armani / Silos
The room entitled “HERO(T)I(C)SM", as part of The Way We Are exhibition, spotlights the male and female bodies honed by discipline, dedication and training – elements considered central to the collective image of Emporio Armani. The heroic, athletic body is perceived as taut and vibrant, becoming a vessel for sensuality and innate eroticism. The underwear campaigns displayed embody these traits and virtues beautifully. #EASince1981 The Way We Are is supported by BMW Milano. Athletic Body, Female Bodies, Photo Wall, Room Divider, Spotlights, Display
The room entitled “HERO(T)I(C)SM", as part of The Way We Are exhibition, spotlights the male and female bodies honed by discipline, dedication and training – elements considered central to the collective image of Emporio Armani. The heroic, athletic body is perceived as taut and vibrant, becoming a vessel for sensuality and innate eroticism. The underwear campaigns displayed embody these traits and virtues beautifully. #EASince1981 The Way We Are is supported by BMW Milano.
Armani / Silos
Armani / Silos
As soon as one enters the exhibition, they are welcomed by “Monumental Details” that express the language of the Emporio Armani brand, where giant scaled items invoke a sense of fascination and wonder that leave a lasting impression. The accessories also play with proportions, as do the oversized looks, creating new balances and adding a light-hearted touch. #EASince1981 For more information on the exhibition, please visit ArmaniSilos.com The Way We Are is supported by BMW Milano. Armani Brand, Contemporary Design, Modern Design, Armani Clothing, Italian Style
As soon as one enters the exhibition, they are welcomed by “Monumental Details” that express the language of the Emporio Armani brand, where giant scaled items invoke a sense of fascination and wonder that leave a lasting impression. The accessories also play with proportions, as do the oversized looks, creating new balances and adding a light-hearted touch. #EASince1981 For more information on the exhibition, please visit ArmaniSilos.com The Way We Are is supported by BMW Milano.
Armani / Silos
Armani / Silos
Peering into the exhibition room dedicated to Milano, it becomes clear that the city has been and continues to be a strong point of reference for Emporio Armani, with its ideal landscape and innovative communication along with the dynamic, individually focused style that it exudes. #EASince1981 Find out more on the The Way We Are, supported by BMW Milano, at ArmaniSilos.com Peer, Supportive, Dynamic, Communication, Bmw
Peering into the exhibition room dedicated to Milano, it becomes clear that the city has been and continues to be a strong point of reference for Emporio Armani, with its ideal landscape and innovative communication along with the dynamic, individually focused style that it exudes. #EASince1981 Find out more on the The Way We Are, supported by BMW Milano, at ArmaniSilos.com
Armani / Silos
Armani / Silos
The "ICON: Her" room inside the exhibition reflects the equality that binds the Emporio Armani man and woman to each other. Both share similar styles and values, from the clothes they wear to how they wear them. His and her wardrobes enter into dialogue, becoming interchangeable while at the same time preserving their own respective identities. #EASince1981 For more information regarding the The Way We Are, supported by BMW Milano, please visit ArmaniSilos.com Gq, Instagram Profile, Reflection
The "ICON: Her" room inside the exhibition reflects the equality that binds the Emporio Armani man and woman to each other. Both share similar styles and values, from the clothes they wear to how they wear them. His and her wardrobes enter into dialogue, becoming interchangeable while at the same time preserving their own respective identities. #EASince1981 For more information regarding the The Way We Are, supported by BMW Milano, please visit ArmaniSilos.com
Armani / Silos
Armani / Silos
GQ Magazine tells the story of Armani/Silos in its latest editorial special featuring Italian rap star Ghali wearing vintage Emporio Armani archive looks. Read the full article with a focus on the exhibition dedicated to the brand’s 40th anniversary and contributions from Mr. Armani himself. #EAsince1981 Gq Magazine, Time Magazine, Cream Jacket, Great Works Of Art, Gigolo, Richard Gere
GQ Magazine tells the story of Armani/Silos in its latest editorial special featuring Italian rap star Ghali wearing vintage Emporio Armani archive looks. Read the full article with a focus on the exhibition dedicated to the brand’s 40th anniversary and contributions from Mr. Armani himself. #EAsince1981
Armani / Silos
Armani / Silos
A mix of unique imagery and iconography developed throughout the years, as well as the history of Milan seen through the pages of the Emporio Armani Magazine. #EASince1981 Photo credit: Emporio Armani Magazine Fall/Winter 1990 Cover lensed by Aldo Fallai Visit ArmaniSilos.com for opening times, dates and admission information. Photo Credit, Fall Winter, History, Aldo
A mix of unique imagery and iconography developed throughout the years, as well as the history of Milan seen through the pages of the Emporio Armani Magazine. #EASince1981 Photo credit: Emporio Armani Magazine Fall/Winter 1990 Cover lensed by Aldo Fallai Visit ArmaniSilos.com for opening times, dates and admission information.
Armani / Silos
Armani / Silos
THE WAY WE ARE engages visitors right from the beginning with a declaration and giant photograph covering the entire entrance wall, followed by an itinerary that explores the aggregative universe of Emporio Armani. A 360-degree takeover of the spaces: because oversized has always been key to the brand's communication strategy. #EASince1981 Photo credit: Emporio Armani Magazine Fall/Winter 1990 lensed by Aldo Fallai The exhibition is supported by BMW Milano. Visit ArmaniSilos.com for more Facon, Wardrobe Rack, Cool Style, Menswear, Mens Fashion
THE WAY WE ARE engages visitors right from the beginning with a declaration and giant photograph covering the entire entrance wall, followed by an itinerary that explores the aggregative universe of Emporio Armani. A 360-degree takeover of the spaces: because oversized has always been key to the brand's communication strategy. #EASince1981 Photo credit: Emporio Armani Magazine Fall/Winter 1990 lensed by Aldo Fallai The exhibition is supported by BMW Milano. Visit ArmaniSilos.com for more
Armani / Silos
Armani / Silos
VMAN celebrates Emporio Armani’s 40-year anniversary milestone with a special feature on THE WAY WE ARE, detailing the brand’s mission of making fashion accessible to all since the very beginning. #EAsince1981 Read the article at the link and visit ArmaniSilos.com to book your ticket. The new exhibition is open exceptionally today, Monday 27th and also tomorrow, Tuesday September 28th from 11AM to 7PM. 40 Year Anniversary, Special Features, Fashion Brand, September 28th, Celebrities
VMAN celebrates Emporio Armani’s 40-year anniversary milestone with a special feature on THE WAY WE ARE, detailing the brand’s mission of making fashion accessible to all since the very beginning. #EAsince1981 Read the article at the link and visit ArmaniSilos.com to book your ticket. The new exhibition is open exceptionally today, Monday 27th and also tomorrow, Tuesday September 28th from 11AM to 7PM.
Armani / Silos
Armani / Silos